Easefolio® vs AssetClass
AssetClass works on your admin's numbers. Easefolio produces them.
AssetClass is an AI-first investor CRM and workflow layer for private capital: it ingests the allocations and NAV your administrator calculates, then drafts the notices and runs the portal. Easefolio is the ledger underneath: live positions, real-time NAV, multi-asset accounting, and tax-ready books, with the LP portal included.
Choose Easefolio if...
- You want to calculate NAV yourself, live, instead of waiting on an administrator's allocation file
- Your portfolio spans crypto, public equities, and private assets and needs one ledger
- You run an open-end or rolling vehicle with continuous capital flows
- You want one predictable price per manager seat, not per-module, per-LP, and AUM fees stacked together
AssetClass is the right call if...
- Your core need is a fundraising CRM: prospect scoring, pipeline, data rooms, and e-subscription onboarding
- You already run on Salesforce and want the fund workflow inside it
- You keep an external administrator and want AI-drafted notices and investor emails on top of their numbers
Head to head
The capabilities that decide it.
| Easefolio® | AssetClass | |
|---|---|---|
| Primary job | The fund’s general ledger: positions, NAV, investors, tax | Investor CRM, fundraising, and IR workflow, built on Salesforce |
| NAV calculation | YesCalculated live from positions and the ledger | PartialIngests NAV and allocations from your administrator or finance team |
| Multi-asset portfolio tracking | YesCrypto, public equities, PE, real estate, credit, one book | PartialPrivate capital focus: deal pipeline and portfolio company KPIs |
| Broker, exchange, and bank feeds | YesSchwab, JP Morgan, Coinbase, Kraken, Binance, and more | PartialCRM, email, and Plaid for money movement; positions come from admin files |
| Open-end fund support | YesNative: rolling subs, redemptions, continuous NAV | PartialSubscription and redemption requests tracked; figures come from the admin |
| LP portal and mobile app | YesLive holdings and performance, iOS and Android | YesWhite-label portal and mobile app, strong document delivery |
| Investor CRM and fundraising pipeline | PartialInvestor records and documents, not a sales CRM | YesCore strength: pipeline, scoring, data rooms, e-subscription |
| AI-drafted notices and emails | NoNot a focus | YesAthena drafts; your team signs off |
| Tax and K-1 workflow | YesContinuous, lot-level, K-1 data structured from day one | PartialPublishes tax documents produced elsewhere |
| Pricing model | YesPublished, predictable, no fund size minimum | PartialPublished but modular: per user, per module, per LP, plus AUM and setup fees |
| Onboarding | YesOperational in days | PartialScoped configuration and migration engagements |
Comparison based on publicly available information, including assetclass.ai product and pricing pages, as of October 2026. Capabilities may change; verify details with each vendor. Asset Class is a trademark of its respective owner.
Why managers switch
Three reasons funds choose Easefolio over AssetClass.
01
The ledger, not a layer on top of it
AssetClass describes itself as operationalising the figures your administrator calculates. That leaves the five-day admin turnaround in place. Easefolio is the system that calculates those figures, from live broker, exchange, and bank data, so there is nothing to wait on.
02
Multi-asset is native
AssetClass is organized around private capital: deal pipeline, portfolio company KPIs, closed-end capital events. If your fund also holds public equities or digital assets, you need a ledger that treats them as first-class. Easefolio does, with lot-level tax tracking for all of it.
03
One price you can budget against
AssetClass publishes its pricing, which we respect. It is also modular: a licence per user, a Fund OS module, a portal module, a per-LP fee, an AUM fee, and one-off configuration and migration fees. Easefolio is one predictable price per manager seat, with every fund, the LP portal, and unlimited free investors included, and no fund size minimum.
Switching is the easy part
From signed to fully operational in days, not quarters.
Step 1
Import your investors
We migrate investor records, commitments, and transaction history from your AssetClass and administrator exports.
Step 2
Connect your accounts
Brokers, exchanges, and banks feed the ledger directly. Private holdings take the marks you set.
Step 3
Run in parallel, then cut over
Reconcile Easefolio against your current books for one cycle. Your LPs get the live portal the day you switch.
Get started
See your fund in Easefolio.
Bring your fund structure to a 30-minute demo. We'll show you exactly how it maps, and where the time goes back into your week.